Course curriculum

  • 1

    About The Practice Amplifier Program

    • Overview & Program Layout

  • 2

    Section One Acquisition Fundamentals

    • Scaling A Service Business - $0-100K/mo.

    • The Infancy Stage of a Business

    • How To Play The Game [The Optimal Service Business Model]

    • Acquisition Metrics (Sales & Marketing)

    • The Practice Scorecard (A tool for metric tracking)

    • Recap of Material & Action Items

  • 3

    Section Two Business Models & Appointment Setting

    • The Alignment Triangle

    • Profitable Clinical Pricing Models

    • How To Determine What To Charge [Calculator Walkthrough]

    • Prospecting For Service Businesses

    • Creative Follow Up

    • Daily Activities For Success

    • Appointment Setting Scripts

  • 4

    Section Three Sales & Conversion

    • The Three Rules of Sales [Intro To Selling With Positive Intent]

    • The C.L.O.S.E.R Framework [How to execute effective sales conversations]

    • The Value Equation [How To Successfully Sell At Higher Prices]

    • FAB+Q [Maximizing Demonstrated Value In Your Pitch]

    • Objection Handling Masterclass

    • How To Maximize Your Conversions Ft. Dr. Kabir

    • Bonus: 20 Rules of Closing [Handout]

  • 5

    Bonuses

    • The Referral Masterclass

    • Advanced Marketing - Scarcity

    • Advanced Marketing - Urgency

    • Advanced Marketing - Bonuses

    • ADVANCED TRAINING - Cashflow Designed [From Our Inner Circle Docs]

  • 6

    Weekly Group Calls (Tuesday's 10 AM CST)

    • 12-27-2022

    • 01-03-2023

    • 01-10-2023

    • 01-17-2023

    • 01-24-2023

    • 01-31-2023

    • 02-7-2023

    • 02-14-2023

    • 02-21-2023

    • 02-28-2023

    • 03-07-2023

    • 03-14-2023

    • 03-21-2023

    • 03-28-2023

    • 04-04-2023

    • 04-11-2023

    • 04-18-2023

    • 04-25-2023

    • 05-02-2023

    • 05-09-2023

    • 05-16-2023

    • 05-23-2023

    • 06-06-2023

    • 06-13-2023

    • 06-20-2023

    • 06-27-2023

    • 07-11-2023

    • 07-18-2023

    • 07-25-2023

    • 08-01-2023

    • 08-08-2023

    • 08-15-2023

    • 08-22-2023

    • 08-29-2023

    • 09-05-2023

    • 09-26-2023

    • 10-10-2023

    • 10-17-2023

    • 10-24-2023

    • 11-21-2023

    • 11-28-2023

    • 12-5-2023

    • 12-12-2023

    • 12-19-2023

    • 1-2-2024

    • 1-9-2024

    • 1-16-2024

    • 1-23-2024

    • 2-6-2024

    • 2-13-2024

    • 2-20-2024

    • 3-5-2024

    • 3-12-2024

    • 3-19-2024

    • 3-26-2024

    • 4-2-2024

    • 4-9-2024

    • 4-16-2024

    • 4-23-2024

    • 4-30-2024

    • 5-7-2024

    • 5-14-2024

    • 5-21-2024

    • 5-28-2024

    • 6-4-2024

    • 6-11-2024

    • 6-18-2024

    • 6-25-2024

    • 7-9-2024

    • 7-30-2024

    • 08-06-2024

    • 08-13-2024